What is a primary purpose of a business case in the context of business analysis?

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A business case serves as a foundational document in business analysis, primarily aimed at justifying the investment in a project or initiative by presenting the rationale for its pursuit. Among the options presented, the primary purpose of a business case aligns with evaluating alternative solutions.

The evaluation of alternative solutions is critical as it allows stakeholders to consider various approaches to address a business problem. This involves assessing the benefits, costs, risks, and alignment with strategic objectives for each option. A well-articulated business case presents these alternatives clearly, outlining how each option could meet the organization’s needs and the criteria they must satisfy.

While considering technical specifications, implementation costs, and timelines is relevant in different aspects of project planning and execution, these elements fall more into the realms of project management and product development rather than the primary purpose of a business case. The business case is about making informed decisions on whether to initiate a project based on the analysis of potential solutions to a problem rather than delving into the operational details of implementation or specific feature sets.

Thus, the focus of a business case on evaluating alternative solutions ensures stakeholders have a comprehensive view of options to determine the best course of action to achieve the desired outcomes.

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